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September 26, 2016

Business hippos can be big fun

Hippo logo

Biz Hippo approached me for a logo for their outsourcing accounting firm: they serve entrepreneurs and small business owners, and they have a sense of humor.

So I created a range of options, from witty to more traditional. While shirt-and-tie hippo was a contender, calculator hippo was the final choice. The calculator buttons make a fun dot pattern for backgrounds and accents, and the green brand color suggests money and growth.

Hippo branding tote bag

FILED UNDER: Recent work


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